Win page 1 Organic Search rankings
SEO stands for “search engine optimization.” It is the process of getting traffic from the “free,” “organic,” “editorial” or “natural” search results on search engines.
Strategy For Regular Sites:
1. Define Your Target Audience
Understand who you are trying to sell to and what they want/need. Understanding your audience will help you generate tons of ideas of what to rank for. Listen to your customers, listen to your market
2. Competitive Research/Keyword Research
- Find Easy Wins: Keywords you already rank for
- You can use keyword research tools like our own to find keywords that you’re ranking for in position 4 or below (including page 2 of Google) and
boost them up with more links!
Find Your Content Gap: Competitors keywords that you’re not targeting
Perform a competitive gap analysis. Make a list of all the keywords your competitors rank for and then exclude the ones that you rank for, then build out content like blog posts to target those keywords.
OnSite & OnPage SEO Optimization
Optimize your pages and content with your keywords